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Online customers expect an easy way to return the items they boughtReturns are part and parcel of ecommerce.There’s no way to avoid them. After all, people can’t see, touch, or try the products before they buy them—they’re basing their decision on your product photography. It’s inevitable that sometimes the product won’t work out as expected, and there is always the possibility of a manufacturing defect or damage during the delivery process.
Moreover, a large percentage of customers buy with an intent to Thailand WhatsApp Number return some of the items, a practice known as “bracketing.”You can take some steps to reduce the number of return ackage your products well to protect them from damage.Display accurate information about your products on the product pages.Help the customers figure out whether a product will be a good fit for them by providing additional information on the product page (for example, size charts for clothes).You should make it as easy as possible for the customer to return or exchange an item they are not happy with. This includes making your return policy easy to understand and to locate.
Your customers shouldn’t have to scour your entire website in order to find it. Display it prominently to reassure your customers that if something goes wrong, you’ve got their back.RELATED: 165 Strategy-Changing Digital Marketing StatisticsEcommerce statistics: Cart abandonmentThe average global cart abandonment rate in Q3 of 2018 was 76.9%. (SaleCycle)58.6% of US online shoppers have abandoned a cart within the last 3 months because “I was just browsing/not ready to buy.” (Baymard Institute)The top three reasons US online shoppers give for abandoning a cart during checkout are high extra costs, the need to create an account, and a complicated checkout process.
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