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Increase conversion value : – By improving the user experience, you can increase the conversion rate by increasing the number of buyers or subscribers to the service. Usage testing steps : Determine test objectives : – Identify variables and elements to be tested, such as download speed and understanding of functions. Subscriber selection : – Identify different subscribers to ensure all target audience segments are represented. Run test : – Providing subscribers with tasks and scenarios to measure the site’s efficiency and responsiveness. Analysis of the results : – Analyze data and estimate results to understand the pros and cons of the design. Implementing improvements : – Take results-based improvement actions to improve user experience.
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