Marketing content created directly by consumers

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This content is spread across various digital platforms and forms a public opinion for other audiences who see it.So, what are the results of this public opinion?Yes! The audience also feels confident about the product/service in the UGC content, then curiosity and interest arises in buying it .Quoting Neil Patel's article entitled " The User-Generated Content Ultimate Guide ",  is much more trusted than advertising or promotional content from the brand itself. The quote above makes us aware that the presence of User Generated Content (UGC) is able to provide real evidence regarding the superiority of a particular product/service.

The reason is simple, because UGC content is formed based on the real experiences of El-Salvador Phone Number List consumers who have been satisfied trying it. In fact, the Hootsuite website notes that UGC has a much higher level of consumer engagement than official content from the brand itself. This is because UGC content tends to be more authentic , relevant , and seems to be a solution to consumer needs and desires.Overall, User Generated Content (UGC) is a type of content that is able to increase consumer trust, through content that is natural , relevant , and able to answer consumer needs .





How to Increase Consumer Trust through User Generated ContentApart from providing an explanation of what User Generated Content (UGC) is and its many benefits, the Sribu blog will also share several interesting tips.You can later apply these tips in creating interesting and targeted UGC content.Immediately, here are tips and ways to increase customer trust through User Generated Content (UGC) strategies:1. Create Authentic and Evocative Content for Your AudienceThe first tip for increasing consumer trust through UGC content is to ensure the content is authentic. This means that the content is original , honest , and can be a solution for the audience or other users.